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BMW celebrates record-breaking motorbike
BMW Motorrad recently celebrated the production of the 100,000th BMW R 1,200 GS - an impressive landmark for the brand's most successful bike.
The 100,000th R 1200 GS rolled off the production line on July 27th, much to the delight of Tony Jakeman, from BMW Motorrad UK.
"Here in the UK the GS and GS Adventure have been the best selling bikes, in the Adventure category, for several years," he said.
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"In 2006, the number of GS and GS Adventure registrations, at 2277, made it the best selling motorcycle in the country, so we're delighted to be celebrating the production of the 100,000th R 1200 GS."
BMW concedes that its GS range was once thought to have limited demand, with globetrotters and desert racers seen as its main market. Designers have concluded, however, that many bikers have come to realise that "road-specific suspension, ergonomic efficiency and all-day comfort make more sense in the real world of high insurance premiums, poorly maintained roads and traffic congestion".
According to Mr Jakeman, sales have been impressive again this year,, with the R 1200 GS and Adventure version proving popular with commuters, weekend riders and long-distance enthusiasts.
Separately, a new brochure from GEM Motoring Assist has warned weekend bikers of the dangers of group riding. Motorcyclists have been reminded that the presence of several riders in close proximity exacerbates existing dangers.
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01/02/12 - David Robb leaves BMW post. The man responsible for transforming the BMW Motorrad motorcycle brand has left the company after 18 years.
31/01/12 - Suzuki to make its presence felt at Belfast show. Suzuki has announced that biking enthusiasts in Northern Ireland will get the chance to look at the company's latest products during the Adelaide Motorcycle Show in Belfast.
31/01/12 - Ducati to give Panigale its UK unveiling. British bikers will get the first chance to see Ducati's new superbike this weekend.

